Category: Best practices in price monitoring
13 February 2017 - 13:59, by , in Best practices in price monitoring, No comments
One of the biggest gift-giving consumer holiday will happen tomorrow, on Tuesday February 14th. And this year total spending is expected to reach $18.2 billion according to National Retail Federation (NRF). The survey highlights that 27 percent of consumers plan to shop at online stores. However, if you are still not ready for this special...
Today, with the rise of technology, a significant portion of commercial activities takes place over the Internet. Since commercial activities’ main goal is sale to customers, it’s crucial to analyse online customers’ behavior initially. Furthermore, better understanding of consumer behavior can help companies to develop and apply effective marketing strategies. According to recent research, 81...
For the last few years, e-commerce has gained tremendous importance due to the increase in the internet users, from small to large businesses. For that reason, exploring new markets and attracting new customers increase the pressure on retailers. So, this pressure pushes them to compete on the ever-changing markets with new weapons such as free...
30 December 2016 - 10:58, by , in Best practices in price monitoring, No comments
While you are getting ready to embrace 2017, it’s essential to look forward in order to see what kind of changes your business might need in this new year. The ever-changing consumer behavior changes world e-commerce trends at the same level. Therefore, catching up and following along all the trends that are relevant for your...
  Technological advancements have never made retailers’ lives easier before. It’s never been easier to open an online store or sell through some of the well established marketplaces. However, in contrast to this simplicity, it brings along a complexity: great competition among retailers. So staying ahead of this great competition depends on several different components...
Hot shopping days of the year “Black Friday and Cyber Monday” happened couple of days ago and each of them are regarded as another record-breaking day of the year. Online shopping played a determining role in 2016 with its own surprises. According to Adobe Digital Insights (ADI)** full report: Online shopping data for Black Friday...
14 November 2016 - 11:21, by , in Best practices in price monitoring, No comments
One of the world’s largest 24 hr online shopping event – Singles’ Day [i] happened a couple of days ago. eCommerce giant Alibaba broke its own sales record once again. The company reported that this year’s sales reached 120.7 billion yuan (17.79 billion USD), a rise of 32% in comparison to last year’s sales. Highlights...
The count-down has started. The biggest shopping days of the year – Black Friday and Cyber Monday are only a couple of weeks away. Most of the shoppers and retailers are already thrilled about the events. In case you still have doubts or if you are not ready for the big days – here you...
No matter if you have the best product or service in the world, if you don’t have solid marketing and pricing strategies you may be doomed in the current competitive world. When determining a product or brand’s offer as a key component of the marketing mix[i], pricing plays a critical role. So, when it comes...
E-commerce has been known for a little more than two decades, but it’s already regarded as an incredible power in retail markets around the world. Online retail sales reached $1.74 trillion globally last year, and it’s been growing at roughly 20% per year over the last three years. One of the main reasons behind this...

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This blog is a place for eCommerce professionals to discuss ideas, methodologies and strategies to compete more effectively in the ever more tightening world of online retail. We explore things like competitive price monitoring, competitor business intelligence, competitive pricing, and counter-intelligence in general.

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