Category: Best practices in price monitoring
Whether you’re planning to create or buy a price monitoring software, the analysis of what exactly you want it to do and what you are planning to achieve with it should be a part of your process. Because, if a software you choose does not meet your needs or address your challenges, it is effectively...
  No matter the size of your company or what business you are in, your business runs on customers. In order to be successful, your customers need to be satisfied. Briefly, you need to be sure that your customers are getting what they need from your products / services. Here are the important elements of...
Competing effectively in the ever growing world of online retail becomes harder day by day. In case you aren’t fighting with true weapons against your rivals, your rivals could undercut your efforts. Early this year, Reuters has published one report about battle of the shopping ‘bots’ among Wal-Mart and Amazon. According to this report, engineers...
Worldwide expansion of the Internet and use of mobile devices around the globe is increasing online spending these past few years. Especially, gift-giving consumer holidays play a critical role when it comes to drive traffic into sales. While Easter is approaching, National Retail Federation (NRF) has conducted its annual survey in order to analyze this...
13 February 2017 - 13:59, by , in Best practices in price monitoring, No comments
One of the biggest gift-giving consumer holiday will happen tomorrow, on Tuesday February 14th. And this year total spending is expected to reach $18.2 billion according to National Retail Federation (NRF). The survey highlights that 27 percent of consumers plan to shop at online stores. However, if you are still not ready for this special...
Today, with the rise of technology, a significant portion of commercial activities takes place over the Internet. Since commercial activities’ main goal is sale to customers, it’s crucial to analyse online customers’ behavior initially. Furthermore, better understanding of consumer behavior can help companies to develop and apply effective marketing strategies. According to recent research, 81...
For the last few years, e-commerce has gained tremendous importance due to the increase in the internet users, from small to large businesses. For that reason, exploring new markets and attracting new customers increase the pressure on retailers. So, this pressure pushes them to compete on the ever-changing markets with new weapons such as free...
30 December 2016 - 10:58, by , in Best practices in price monitoring, No comments
While you are getting ready to embrace 2017, it’s essential to look forward in order to see what kind of changes your business might need in this new year. The ever-changing consumer behavior changes world e-commerce trends at the same level. Therefore, catching up and following along all the trends that are relevant for your...
  Technological advancements have never made retailers’ lives easier before. It’s never been easier to open an online store or sell through some of the well established marketplaces. However, in contrast to this simplicity, it brings along a complexity: great competition among retailers. So staying ahead of this great competition depends on several different components...
Hot shopping days of the year “Black Friday and Cyber Monday” happened couple of days ago and each of them are regarded as another record-breaking day of the year. Online shopping played a determining role in 2016 with its own surprises. According to Adobe Digital Insights (ADI)** full report: Online shopping data for Black Friday...

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This blog is a place for eCommerce professionals to discuss ideas, methodologies and strategies to compete more effectively in the ever more tightening world of online retail. We explore things like competitive price monitoring, competitor business intelligence, competitive pricing, and counter-intelligence in general.

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