{"id":4000,"date":"2016-11-14T11:21:41","date_gmt":"2016-11-14T11:21:41","guid":{"rendered":"http:\/\/www.price2spy.com\/blog\/?p=4000"},"modified":"2016-11-17T11:40:51","modified_gmt":"2016-11-17T11:40:51","slug":"singles-day","status":"publish","type":"post","link":"https:\/\/www.price2spy.com\/blog\/singles-day\/","title":{"rendered":"Alibaba&#8217;s Singles&#8217; Day Sales Hit 17.8 billion USD"},"content":{"rendered":"<p><a href=\"https:\/\/www.price2spy.com\/blog\/wp-content\/uploads\/2016\/11\/Singles_Day_Alibaba.jpg\" rel=\"attachment wp-att-4001\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4001\" src=\"https:\/\/www.price2spy.com\/blog\/wp-content\/uploads\/2016\/11\/Singles_Day_Alibaba.jpg\" alt=\"singles_day_alibaba\" width=\"620\" height=\"387\" srcset=\"https:\/\/www.price2spy.com\/blog\/wp-content\/uploads\/2016\/11\/Singles_Day_Alibaba.jpg 620w, https:\/\/www.price2spy.com\/blog\/wp-content\/uploads\/2016\/11\/Singles_Day_Alibaba-768x479.jpg 768w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/a><\/p>\n<p>One of the world&#8217;s largest 24 hr online shopping event &#8211; Singles&#8217; Day <span style=\"color: #0000ff;\">[i]<\/span> happened a couple of days ago.<\/p>\n<p>eCommerce giant Alibaba broke its own sales record once again. The company reported that this year&#8217;s sales reached <strong>120.7 billion yuan<\/strong> (17.79 billion USD), a rise of <strong>32%<\/strong> in comparison to last year&#8217;s sales.<\/p>\n<p><strong>Highlights from this year&#8217;s event:<\/strong><\/p>\n<ul>\n<li>During the first hour, the volume of orders set yet another record with a peak of 175,000 orders in one second, while the number of payments settled per second totaled 120,000 at their height.<\/li>\n<li>The launch of 11.11 brought milestone after milestone as consumers, who had been filling their online shopping carts in the weeks leading up to the sale, clicked \u201cBuy\u201d right at midnight. Total Gross merchandise volume, GMV \u00a0soared past RMB<strong><span style=\"color: #ff0000;\">*<\/span><\/strong> 100 million in just 40 seconds, while it took just six minutes and 58 seconds to reach RMB 10 billion. In terms of US dollars, the $1 billion mark for total GMV and mobile GMV was hit at 4 minutes and 54 seconds and 5 minutes 31 seconds into the sale, respectively.<\/li>\n<li>A total of 235 countries and regions completed cross-border transactions during the festival, with thousands of international brands participating. Adidas, Apple, Nike, Pampers, Phillips, Siemens and Uniqlo were all among the most popular in their respective product categories.<\/li>\n<li>82% of purchases have been made on mobile phones during the Singles Day.<\/li>\n<\/ul>\n<p>Consumers watched the show on their TVs, mobile phones and computers, as well as interacted with the event online. For example, shoppers were asked to select their favorite stars on mobile phones in order to receive coupons or win a piece of clothing that a celebrity wore. They made a total of 7.4 billion interactions during the show.<br \/>\nAlibaba also invited many \u201cinfluencers\u201d to post products recommendations on Chinese social network Weibo. According to Weibo, there were 1.21 billion views of posts with the Tmall Singles\u2019 Day tag.<\/p>\n<p>\u201cThis year\u2019s 11.11. is a preview of the future of retail, where entertainment, commerce and interactive engagement intersect seamlessly,\u201d said <em>Daniel Zhang, chief executive officer of Alibaba Group<\/em>. \u201cFrom the kick-off of warm-up activities to last night\u2019s countdown gala and all the way through the 24-hour global shopping festival itself, we\u2019ve seen unprecedented engagement between consumers and merchants. 11.11. showcased how online and offline retail will be reinvented to offer brand new shopping experiences to our hundreds of millions of mobile, digitally-savvy active users.\u201d<\/p>\n<p>He also added: \u201cConsumer behavior is changing, shopping has become entertainment. Successful retail in this age requires such a combination of commerce and entertainment.&#8221;<\/p>\n<p>To learn all the details about this event please click <a href=\"https:\/\/www.alizila.com\/live-updates-alibabas-11-11-global-shopping-festival\/\" target=\"_blank\">here<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color: #ff0000;\">*\u00a0<\/span><\/strong>The renminbi, RMB\u00a0is the official currency of the People&#8217;s Republic of China.<\/p>\n<p><span style=\"color: #3366ff;\">[i]<\/span> Singles\u2019 Day was invented by college students in the 1990s as a counter-event to Valentine\u2019s Day. Originally claimed as a celebration for China&#8217;s young singletons, Alibaba turned it into a shopping event in 2009. It is held every year on 11 November. The day is also referred to as Double Eleven because of its date.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>One of the world&#8217;s largest 24 hr online shopping event &#8211; Singles&#8217; Day [i] happened a couple of days ago. eCommerce giant Alibaba broke its own sales record once again. The company reported that this year&#8217;s sales reached 120.7 billion yuan (17.79 billion USD), a&#8230;<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[108],"tags":[263,265,264,262],"class_list":["post-4000","post","type-post","status-publish","format-standard","hentry","category-best-practices","tag-alibaba","tag-global-shopping-festival","tag-online-shopping","tag-singles-day"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Alibaba&#039;s Singles&#039; Day Sales Hit 17.8 billion USD<\/title>\n<meta name=\"description\" content=\"One of the world&#039;s largest 24 hr online shopping event - Singles&#039; Day happened a couple of days ago. eCommerce giant Alibaba broke its own sales record...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.price2spy.com\/blog\/singles-day\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alibaba&#039;s Singles&#039; 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