Bouwdepot Belgium

How Price2Spy helped Bouwdepot react faster to competitor price changes

Bouwdepot is a Belgian retailer specializing in construction materials and tools. With a large and constantly evolving product assortment, the company competes in a market where pricing transparency and agility are key to maintaining healthy margins and customer trust.

Bouwdepot’s Key Challenges

As product portfolios grew and more competitors entered their market, Bouwdepot found it increasingly difficult to track price changes manually.

This process became even more complex because many competitors:

Before switching to Price2Spy, Bouwdepot used another pricing software, but it lacked the depth of analysis required to maintain a competitive pricing strategy. The previous solution often overlooked variations, resulting in incomplete or inaccurate comparisons.

Price2Spy’s Given Solutions

Price2Spy enabled Bouwdepot to automate price monitoring and track more than just the base product price. Reports and alerts now provide a comprehensive market picture, including delivery fees and discount structures, enabling the team to react to changes more quickly and confidently.

Once the initial product and competitor URLs were uploaded, daily usage became simple. The team now relies on automated alerts, clear comparison views, and dashboard monitoring to stay aligned with competitor pricing. This has resulted in:

Faster reaction time to price changes
Reduced manual work and increased efficiency
Better control over pricing strategy, without needing to compete solely on being the cheapest
Improved awareness during high-change periods, such as annual supplier price adjustments

As the team described it:

“Price2Spy has significantly improved time efficiency and reaction speed.”

Bouwdepot continues to use Price2Spy to maintain pricing that reflects the market, while also identifying opportunities to protect and improve margins, rather than undercut them.