Reading Time: 4 minutes

With the increase in online business startups, it’s natural to feel fear before starting your own online business. You must be looking for the best online marketing strategy tools to grow your business as the need for search engine optimization has increased. However, it takes a lot more guts to introduce yourself as a business...

Reading Time: 9 minutes

Retailers today resort to many, what is commonly called, “tricks” in order to attract customers. Some of them seem logical and some counterintuitive, even. To many of you,  loss leader pricing may be just one of such “tricks”. But, it’s not a trick at all. It’s a viable pricing strategy that has its own logic...

Reading Time: 2 minutes

Price2Spy’s Site Operations Team never rests, and as always, we have a very busy period behind us. Our team works continuously on adding new sites to the lists of websites we are monitoring, as well as keeping up with the changes happening on the websites that are already a part of our monitoring process. The...

Reading Time: 4 minutes

The effectiveness of email marketing is in being able to leverage technologies and useful innovations. This is why it is crucial to investigate the different ways that AI can enhance a brand’s email marketing strategy.  AI has several innovative uses across different sectors and in marketing, but how does it directly affect email marketing? This...

Reading Time: 2 minutes

The new Fall season brings new success for Price2Spy! We believe that you all are already quite familiar with our presence and achievements on G2, so we’re happy to share our newest success. Grid report shows that Price2Spy continues with high achievements in all the categories we are listed: Pricing, Retail Pricing, and Brand Protection....

Reading Time: 6 minutes

Ever since Black Friday sales came to the forefront in the 1980s, the tradition hasn’t let up, both in the US and worldwide. Black Friday represents a week-long celebration of spending, which is promptly followed by Cyber Monday as an encore to the whole holiday.  The past year has brought on some changes to how...

Reading Time: 6 minutes

How would you like to choose the price of products that you’re buying? Well, there are some businesses that are offering just that! Such businesses are based on a “pay what you can” system where customers can choose among a few prices.  You might be surprised to know that this actually brings profit to the...

Reading Time: 2 minutes

Do you know how big 2^32 is? With a bit of math, we get to 4 294 967 296 – or in everyday language 4Gig, or 4G Price2Spy is soon going to reach 4G of price changes it ever detected. There are several reasons for this: The number of Price2Spy clients has been growing The...

Reading Time: 9 minutes

Channel-based pricing means differentiating your pricing strategies between channels on which you sell your products. However, it doesn’t necessarily have to mean one strategy for one channel. You can, for example, employ only two different strategies on 4 channels of sale. This decision depends on numerous factors and we’ll cover the most important ones in...

Reading Time: 5 minutes

The business world has dramatically improved in recent years with the help of technology, much more so with the Covid 19 pandemic that ravaged the world last year. People have gradually adapted to online purchases. Today, every business owner who wants their business to flourish must find a way to advertise or market their product...