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We write in-depth about eCommerce, price monitoring and pricing strategies.


Brand Protection Software: The Overlooked Tool Every Brand Should Use

September 26, 2025 in Best practices in price monitoring
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Reading Time: 4 minutes

Brand protection software is used for monitoring trademark violations, brand mentions, unauthorized marketplace listings, and even setting up anti-piracy measures. In the background the majority of these tools work by crawling different websites (e.g. marketplaces, social media, app stores, etc.) and then collect evidence and...

Discover how a strong pricing team impacts growth.

Building a Winning Pricing Team: Organizational Models and Best Practices

September 23, 2025 in Guest post
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Reading Time: 7 minutes

It's no secret to gatekeep: Pricing is a strategic imperative in business. With the rise of click-and-order stores, tight market competition, and dynamic pricing models, getting it right is more crucial than ever.  Here's the catch: Significantly lower pricing could compromise your sales profits, no matter...

How Top eCommerce Retailers Use Category Management to Boost Sales – 8 Proven Steps

September 17, 2025 in Best practices in price monitoring
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Reading Time: 6 minutes

If shoppers can’t find what they’re looking for quickly, they leave. Retailers can lose double-digit percentages of potential sales when navigation and category structure are poor. For eCommerce, where competition is only a click away, a weak category structure can be the difference between growth...

[Free Download] MAP Monitoring and Enforcement How Brands Can Protect Pricing, Margins, and Value Perception

September 11, 2025 in Free downloads
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Reading Time: < 1

For brands selling online, controlling how your products are priced has never been more important—or more difficult. The reality is that even a single MAP violation on a marketplace can start a chain reaction of discounting, channel conflict, and long-term brand damage. That’s why we put...

how does supply and demand work in ecommerce?

Supply & Demand in eCommerce: A Practical Playbook (Not a Textbook)

September 04, 2025 in Best practices in price monitoring
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Reading Time: 4 minutes

Most eCommerce professionals don’t need another economics lecture. You already know that supply and demand matter. What’s harder is translating those curves from a textbook into everyday decisions - when to raise prices, when to discount, and how to stop stockouts from killing sales. This guide...

Snob Effect vs Bandwagon Effect: How Opposite Forces Shape Markets

August 28, 2025 in Best practices in price monitoring
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Reading Time: 3 minutes

The bandwagon effect drives people to buy because others already have, fueling industries like fashion, social media, and gadgets. The snob effect does the opposite: buyers avoid what’s too common, favoring exclusivity in luxury goods, art, and high-end cars. In both cases, the decision isn’t...

Introductory Pricing – A Strategic Guide for eCommerce Professionals

Introductory Pricing – A Strategic Guide for eCommerce Professionals

August 21, 2025 in Best practices in price monitoring
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Reading Time: 4 minutes

Why Introductory Pricing Still Matters Shoppers today are more selective than ever. With numerous brands competing for attention, online retailers require strategies that lower barriers to purchase and generate immediate traction. That’s where introductory pricing comes in. At its core, introductory pricing means offering a product at...