[vc_row row_type=”row” type=”grid” anchor=”clients” text_align=”left” border_color=”#ebebeb” padding_top=”56″ padding_bottom=”60″ css_animation=””][vc_column][vc_custom_heading text=”Books & Media industry” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes”][vc_separator type=”small” position=”center” color=”#c4c4c4″][vc_separator type=”transparent” up=”20″ down=”0″][vc_empty_space][vc_row_inner row_type=”row” type=”grid” text_align=”left” css_animation=””][vc_column_inner width=”1/3″][vc_custom_heading text=”Specifics” font_container=”tag:h2|text_align:center|color:%238d0101″ use_theme_fonts=”yes”]
- In certain cases, retailers in this industry are using the same product identifiers, but there are cases where we need to rely on product names or images.
- Often, we have coupled standard Price2Spy price monitoring service with crawling/scraping competitor website product content. This way we can collect all information available regarding product variations
[/vc_column_inner][vc_column_inner width=”1/3″][vc_custom_heading text=”Greatest challenges” font_container=”tag:h2|text_align:center|color:%238d0101″ use_theme_fonts=”yes”]
- Frequent stock changes
- Fairly often this kind of products are ordered in a set – therefore the price will change if the website is offering discounts
[/vc_column_inner][vc_column_inner width=”1/3″][vc_custom_heading text=”” font_container=”tag:h2|text_align:center|color:%238d0101″ use_theme_fonts=”yes”][vc_empty_space height=”40px”][vc_single_image image=”24750″ img_size=”full” alignment=”center” onclick=”custom_link” img_link_target=”_blank” qode_css_animation=””][vc_empty_space][/vc_column_inner][/vc_row_inner][vc_empty_space][vc_empty_space][vc_custom_heading text=”BEST PRACTICES AND SOLUTIONS” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes”][vc_empty_space][vc_empty_space][vc_row_inner row_type=”row” type=”grid” text_align=”left” css_animation=”” el_class=”p2s-industry-practices”][vc_column_inner width=”1/3″][vc_custom_heading text=”Pricing strategy” font_container=”tag:h2|text_align:center|color:%238d0101″ use_theme_fonts=”yes”][vc_empty_space height=”70px”][vc_column_text]
In order to be successful, you need to be ahead of your competitors. With the Pricing strategy module, you will be able to detect on-time products with price increase/drop opportunities and to define your strategy accordingly.[/vc_column_text]
READ MORE[/vc_column_inner][vc_column_inner width=”1/3″][vc_custom_heading text=”Manual product matching” font_container=”tag:h2|text_align:center|color:%238d0101″ use_theme_fonts=”yes”][vc_empty_space height=”70px”][vc_column_text]
Matching books and media can be pretty tricky, especially when the products don’t have a unique identifier. However, we have a very experienced product matching team that can match your products considering all available product information – title, edition, image, etc.[/vc_column_text]
READ MORE[/vc_column_inner][vc_column_inner width=”1/3″][vc_custom_heading text=”Capturing more product details” font_container=”tag:h2|text_align:center|color:%238d0101″ use_theme_fonts=”yes”][vc_empty_space][vc_column_text]
Consumers decide to make a purchase once they know the price of the product and all associated costs, for example, delivery charges. Besides the price and availability, Price2Spy can also capture any product information that’s displayed on the product page – for example, shipping costs, delivery time, seller name (for marketplace websites), stock levels (if displayed on the page) and much more data you can use to analyze your competitors’ strategies.[/vc_column_text]
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