Ramcity – Australia’s leading RAM dealer

Ramcity – Australia’s leading RAM dealer

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How Price2Spy helped Ramcity to extract data for Google AdWords

Ramcity – Australia’s leading RAM dealer
I’ve been most impressed by the technical ability and timely service the Price2Spy team has provided to RamCity.
Rod Bland – Ramcity CEO & Upgrade Evangelis

This testimonial is published with client’s (RamCity) full consent. Price2Spy will never publish any of our client’s details unless we are given permission to do so.

RamCity is a niche supplier of computer memory and data storage upgrade components. From the Home to the Enterprise, over 14 years of experience supplying upgrades for Macs, desktops, laptops and server infrastructure.

 

Issues:

 

  1. Extremely competitive, sensitive and volatile market;
  2. 10 prime competitors to monitor;
  3. Unable to extract data for Google AdWords.

The client – RamCity – is one of Australia’s leading suppliers of computer memory and storage upgrades. Established in 2003, the company has been operating in the ever-changing market with great success. The client is now in need of reliable information on competitors’ actions according to which decisions concerning prices, promotions, etc. are made

Solution:

  • Standard Price2Spy account used by RamCity to keep a close  eye on all price / product availability changes of its key competitors;
  • Web crawler – a non-standard Price2Spy service designed to meet the client’s particular needs (collecting data later to be used with Google AdWords)– ran through the site in order to collect the demanded data. Given the complex site structure and large number of products (and yet larger number of URLs), web harvesting took several days. What made the whole process even more challenging was the IP address control because of which the crawler could have been blocked – meaning that our crawler had to ‘walk on its toes’.

By its nature, Price2Spy is a very sensitive and discrete tool. For that reason, we have to be very careful about our client’s data privacy, which is an absolute priority for us.

Therefore, we will not be able to show too many testimonials nor success stories on this page. The ones we will show should just give you a brief idea on how Price2Spy can be used in your own business.