Dual experience this is how we can, in short, describe Price2Spy's fruitful collaboration with clients from fashion industry.
One of the specifics of this highly demanding industry is the ability to monitor not only the pricing, but product assortment as well (not all stores offer a full range of products from certain brands - so establishing who's offering what can be a real challenge).
Technically speaking, the fashion industry is characterized by product variation (a shoe can have several sizes, and several colours - all having different pricing / availability). Very few online price monitoring tools can monitor such individual variations the way Price2Spy does.
As you can imagine, the fashion industry has no firmly standardized part numbers, meaning that manual product matching has very few alternatives. Some of our clients do it themselves, while others hire the Price2Spy team for such tasks. One exception to this rule are online stores dealing with watches that do have standardized part numbers, enabling highly reliable Automatch to take place.
Price2Spy will enable our clients to easily dive into various aspects of a competitive landscape by many different segments (e.g. brands, categories, suppliers). Easily drill down to the product details at any time - price history chart will show the development of prices over time, so you will easily recognize important patterns in your competitors' pricing behavior (for example: who's setting price trends / who's following).
On the other hand, partner agencies usually connect to Price2Spy using our API, meaning that they show product data and reports in their own tools, which are in turn used by their end-clients.
Here is how Price2Spy can help product managers from this industry: