A well-thought-out pricing strategy is based on a thoroughly conducted price analysis. Not only do price changes influence consumer behavior but also directly impact the bottom line. This is why it is crucial to have as much pricing data when making pricing decisions. In this article we...
Repricing software is an automated tool for adjusting product or service prices of online sellers in real time. The repricing is based on repricing rules and strategies set by the users of repricing software. Repricing software functions by continuously monitoring the market and factors influencing market...
Entertainment destinations, theme parks, music festivals, and sporting events, attract millions of visitors yearly. The entertainment industry is a major contributor to the global economy, generating billions of dollars in revenue annually. According to Statista, the media and entertainment market value reached 2.32 trillion U.S....
The airline industry operates in a dynamic environment influenced by factors such as fuel costs, demand fluctuations, competition, and economic conditions. Airlines have adopted dynamic pricing strategies in this ever-changing landscape to optimize revenue and enhance profitability. Dynamic pricing involves adjusting ticket prices based on...
Once again, we discuss pricing strategies for eCommerce. How to choose the best one? What we know for sure is that you need to investigate your clients, competitors, and the market itself to be able to set up a favorable pricing strategy for your business. In...
Can you keep up with all the eCommerce industry changes? What about announced trends for the coming year? Have you already realized the importance of eCommerce automation? What is constant is the continuous growth of competition and the possibility of rapid development in business. The current...
We hope you already recognized the importance of automatized processes and that you utilize their benefits as much as possible. When it comes to managing online reputation and maintaining brand image, the software can help as well. As the digital space is huge, manual brand reputation...
Walmart and Target - two major players in the retail industry, each with a substantial market share and a large customer base. Here, we will try to unriddle does Target match Walmart's prices and its pricing tactics. Retail market competitiveness plays a significant role in shaping...
Setting the right price for your product or service is a hard-working process, and besides all, it is a continuous process if business goals are high. Price elasticity can provide insights necessary to set the best price for your products and services in accordance with the...
The customer-focused business model has evolved alongside societal and technological changes, and it continues to grow as businesses adapt to changing customer expectations and behaviors. Today, customer-centricity is considered a fundamental aspect of successful business strategies across industries. The customer-focused business model has evolved over time,...