Category: Best practices in price monitoring

Reading Time: 5 minutes

It seems that there is no end to new terms or popular buzzwords in eCommerce. One of the newer ones is connective eCommerce.  Have you heard of it?  If you haven’t, keep reading, because we are about to introduce you to one of the terms that cause many controversies. What is connective eCommerce? It sounds...

Reading Time: 7 minutes

In the last decade especially, technology and the internet’s impact on business has become huge, while adaptation is inevitable. Business professionals were forced to modify or even completely give up on some of the traditional methods and strategies of business management to adapt to changes and stay competitive. With the rise of eCommerce, traditional marketing...

Reading Time: 4 minutes

Everyday low pricing – sounds like every customer’s dream come true. Which customer wouldn’t want to have lower prices over the whole year?!  Even if you’re not so into pricing strategies, we’re sure this sounds like a very tempting offer from a customer standpoint. But, the logical question is why retailers and brands would offer...

Reading Time: 5 minutes

If you are not selling, then you are most likely buying goods and you probably noticed barcodes. Were you ever wondered what those are and what they represent, all the numbers and bars of different thicknesses and patterns? Do you know that there are around 100 different types of barcodes in the world? If you’re...

Reading Time: 5 minutes

The world is hit by crisis after crisis, and both governments and economies are trying to find adequate answers to current geopolitical events. Although inflation is one of the most used words recently, the answer to the question of how to oppose it still eludes everyone.  How does inflation affect businesses? What pricing strategies should...

Reading Time: 5 minutes

Economists would say that demand dictates the price – it’s as simple as that.  Apart from economists, the transportation industry has agreed with this statement for years. That’s how a surge pricing strategy kept fueling one debate since the 1950s.  Is it foolish to expect fairness in the profit-seeking, or do some rules still need...

Reading Time: 5 minutes

Do you happen to have a pulse oximeter at home? If you have it most likely you bought it over the past two years. Correct? The COVID-19 pandemic gave tremendous rise to the market for medical equipment for at-home health monitoring. This rise in demand allowed sellers to compete using price as their main weapon...

Reading Time: 6 minutes

In the era of predatory pricing, price parity comes across as the opposite.  Despite having online stores, or planning to open them, many brands are still trying to find the right balance between the online and offline world. That dynamic can be overcome with certain pricing strategies such as price parity. In case you’re interested...

Reading Time: 5 minutes

Starting from Saturday, May 28th, 2022, businesses will have to fully comply with the EU Omnibus Directive or will be heavily fined. If you sell online, make sure to familiarize yourself and adjust your business in accordance with the updated guidance documents on the Omnibus Directive. In case you haven’t heard about this Directive yet,...

Reading Time: 5 minutes

If the challenging 2020 has taught us anything, it is that the eCommerce environment has changed for good and that retailers need to give their best to adapt to the digitally-driven economy. That shift means entering a new phase of adopting AI-powered automation. Moreover, IBM Institute states that more the 40% of the organizations are...