What Makes MAP Monitoring a Hidden Risk You Can’t Afford to Ignore?
Discover what makes MAP monitoring a hidden risk no brand or manufacturer can afford to ignore. Stop harming your brand perception....
map monitoring Tag
Unauthorized Sellers on Amazon: Identify Them and Protect Your Brand
Unexpected circumstances in which the whole world found itself due to the pandemic, forced businesses to make numerous changes. Nevertheless, Amazon still sovereignly rules the eCommerce market. It doesn’t take much to create a seller profile and to start selling products. However, the true challenge...
MAP: Protecting Brand Value with Minimum Advertised Price
What is MAP monitoring and why is it important? Is it a type of price fixing? Who benefits from it, only brands or retailers or customers too? There are so many questions about it and in this post, we are going to explain them all. What...
Solutions for manufacturers: how to handle violations of the agreed price
Minimum Advertised Price - MAP (or Targeted price, RRP, MSRP etc.) is an agreement between suppliers and retailers that qualifies the lowest price at which each product can be advertised. This means that retailers can go above the specified price but not below it. Map policy can either be a policy imposed...
New orange color introduced into Targeted price module
We are happy to announce a new detail added to the Targeted price module. This new addition is important for clients who monitor Targeted price violations. As you already know, before our newest release, all violations were in the same orange color, and it was...