Online Retail: The Easy-to-Understand Explanation
Confused by the terms around online retail? Learn what online retail is and how it differs from commonly mixed up terms....
pricing Tag
6 Psychological Pricing Strategies With Examples
Using psychology in pricing is not a new strategy. Retailers have always been using different tricks to ensure their products sell well. Over time, some Psychological Pricing Strategies showed better results than others, and what was a good profit-making marketing and pricing strategy in the...
What is Global Pricing | Strategies for Success in Diverse Markets
Let us walk you through some of the most important things you need to know before you decide to grow your business outside of your country's borders. Get answers to what is global pricing and more!...
Personalizing Customer Experience Through Dynamic Pricing in eCommerce
Learn how to use dynamic pricing algorithms to enhance your personalization strategy in eCommerce....
The Ultimate Guide to Product Pricing – Key Factors to Consider
Product pricing is one of the most complex decisions for companies to make when launching a new product, entering a new market, or increasing their share in the current market. Many types of pricing strategies are present in the business world. In the sea of...
Net price – is it the best price for an eCommerce business?
Once again, we discuss pricing strategies for eCommerce. How to choose the best one? What we know for sure is that you need to investigate your clients, competitors, and the market itself to be able to set up a favorable pricing strategy for your business. In...
Decoy Effect in Pricing: Strategies for Business Success
In the ever-evolving landscape of business, pricing strategies stand as a fundamental pillar of success. In a world where consumers are constantly bombarded with choices, how do businesses ensure that their products or services not only stand out but also drive revenue? The answer lies in...
Penetration Pricing: Easy Market Entrance
It’s not easy when you try to enter a new market or start selling a product or service while your competitors are already offering something similar. There are a few ways to successfully perform this task, and perhaps the most common one is by a...
Surge pricing: Is there fairness in profit-seeking?
Economists would say that demand dictates the price - it’s as simple as that. Apart from economists, the transportation industry has agreed with this statement for years. That’s how a surge pricing strategy kept fueling one debate since the 1950s. Is it foolish to expect fairness in...
The Proven Retail Pricing Strategies for E-commerce
No matter if you have the best product or service in the world, if you don't have solid marketing and pricing strategies you may be doomed in the current competitive world. When determining a product or brand's offer as a key component of the marketing...