5 Lead Magnet Ideas That Will Skyrocket Your Ecommerce Sales
Discover what can be used as a lead magnet in order to drive eCommerce sales....
ecommerce Tag
eCommerce Competition is Only Getting Fiercer – Learn How to Come Out on Top
The Internet changed the way businesses operate. The emergence of eCommerce back in the 1990s has proved to be a tectonic change. This shifted shopping from offline to online and opened endless possibilities to companies. Inevitably, fierce eCommerce competition was created. And it's not just local,...
5 Reasons to Perform a Pricing Strategy Update
Here’s a simple question - is pricing strategy an important aspect of a well-functioning business? The correct answer is that of course, it is. But, can a pricing strategy become outdated? Yes, it can. This is exactly why a pricing strategy update is often required. The truth is...
How a pricing engine can help you increase eCommerce sales
AI-powered pricing engines are becoming a must-have tool for all eCommerce, marketing, and pricing professionals, especially in the B2C sector. In this article, we explain what they are, what their purpose is, and what distinguishes the good from the bad ones....
Smart Pricing – an Advanced Approach to Setting Your Prices
Are you selling multiple products through one or multiple channels? If you are (or you have in the past), then you must be aware of the challenges that come with making decisions about prices for all those products. Also, there's a high chance you have...
Keystone Pricing in 2024 – Does it Still Make Sense?
You may have noticed a business opportunity and decided to open a brick-and-mortar store, an eCommerce platform, or both. Now, you are probably concerned with how to set up your prices, but you don't have enough resources (whether it be time, money, or something else) as...
The Essential eCommerce Toolkit – Must-Have Tools for 2024
A list of essential tools for every eCommerce business. See if you have all the bases covered for you online selling endeavor. ...
Personalizing Customer Experience Through Dynamic Pricing in eCommerce
Learn how to use dynamic pricing algorithms to enhance your personalization strategy in eCommerce....
Price Discrimination – Three Degrees With Real-Life Examples
Charging every customer of yours a different price for the same product - sounds like a crazy idea, right? Perhaps unnecessary? Overboard? Don’t worry if those adjectives are the first ones that came to your mind when you read the first sentence. You’re not completely wrong....
Breaking Stereotypes: Women’s Role in Tech Leadership for eCommerce
Photo by Mimi Thian on Unsplash The field of eCommerce has emerged as a powerhouse of opportunity in a world driven by technological innovation and digital change. In this dynamic environment, women are challenging gender norms and breaking down barriers to become powerful leaders....