Purchasing Power | A Complete Guide for Modern eCommerce Teams
Discover what purchasing power really means, how it shapes eCommerce pricing, and why understanding it leads to smarter decisions....
Best practices in price monitoring
Black Friday & Cyber Monday | Facts & Statistics You Need to Know
Black Friday and Cyber Monday unofficially mark the beginning of the holiday shopping spree. Get ready for it with our hand-picked facts and statistics you should know!...
Black Friday & Cyber Monday | Infographics for Online Retailers
One infographic each for both Black Friday and Cyber Monday. Ideal read for busy retailers who want last-minute quick tips at a glance....
Black Friday & Cyber Monday 2025 | eCommerce Professionals Guide
Black Friday and Cyber Monday are one of the most important events for eCommerce professionals. Learn how to get the most out of it....
Understanding Online Consumer Behaviour: What It Means for Your Pricing and Monitoring Strategy
Consumer behavior has always shaped how businesses sell, but in today’s eCommerce environment, it’s changing faster than ever. Modern shoppers are more informed, demanding, and selective than ever before. They compare prices in real time, expect seamless experiences across devices, and value both convenience and...
Product Pricing: The Ultimate Guide on How to Set Product Prices
Dealing with product pricing is not a one-off thing. Setting attractive, yet sustainable prices requires data. Lots of it. With more data, the easier it is to defend your product pricing decisions. The goal of this article is to present you core concepts and frameworks when...
Cost-Plus Pricing: A Simple Formula With Complex Consequences
For decades, cost-plus pricing has been one of the most widely used methods for setting product prices. At first glance, it’s straightforward: calculate how much something costs you to produce or acquire, add a markup, and sell it. Many companies, from small eCommerce shops to...
Brand Protection Software: The Overlooked Tool Every Brand Should Use
Brand protection software is used for monitoring trademark violations, brand mentions, unauthorized marketplace listings, and even setting up anti-piracy measures. In the background the majority of these tools work by crawling different websites (e.g. marketplaces, social media, app stores, etc.) and then collect evidence and...
How Top eCommerce Retailers Use Category Management to Boost Sales – 8 Proven Steps
If shoppers can’t find what they’re looking for quickly, they leave. Retailers can lose double-digit percentages of potential sales when navigation and category structure are poor. For eCommerce, where competition is only a click away, a weak category structure can be the difference between growth...
Supply & Demand in eCommerce: A Practical Playbook (Not a Textbook)
Most eCommerce professionals don’t need another economics lecture. You already know that supply and demand matter. What’s harder is translating those curves from a textbook into everyday decisions - when to raise prices, when to discount, and how to stop stockouts from killing sales. This guide...