Did you know that infographics can help you reach your content marketing goals faster? You might be missing out on a lot of digital marketing opportunities if you aren’t using them. If you want to share some information with your customers, write text descriptions. But, if you...
Source: depositphotos.com Product images are arguably the most important element of any eCommerce website. If they aren’t appealing, sharp, attractive, or relevant enough, your conversion rates will suffer. However, there’s more to choosing effective product page images than simply ensuring they look nice. They need to...
Image_1 credit: https://pixabay.com/photos/man-reading-touchscreen-blog-791049/ Content is a key element of marketing in an eCommerce business. That's why it's a good time to start an interesting blog in your online store. Unique articles increase organic traffic. That is what you need to promote your eCommerce site....
In the last few decades, eCommerce stores have disrupted the global retail business in a major way. The ease of opening an eCommerce store has brought many small and medium businesses into the digital marketplace. What started with the success of the likes of Amazon.com has...
Over the last couple of years, a significant increase of attention has been paid to customer experience, but primarily focuses on B2C markets. Unfortunately, B2B customer experience performance is still lagging and can struggle for attention amidst other corporate priorities. Why does seamless customer experience matter? A seamless...
What has been the most significant benefit of the eCommerce boom? ECommerce marketplaces allow several different businesses to connect with users and leverage the platform for higher growth. Take the example of Etsy, one of the most popular custom gifts and handmade item marketplaces with...
All eCommerce websites should take search engine optimization (SEO) seriously. When it comes to having an SEO strategy, what comes to mind? Getting user traffic, views, and clicks. But how can you get traffics, views, and clicks? Or, in the case of eCommerce, how can...
With the ever-growing e-commerce market, brick and motor businesses are in dire need of marketing their products and services through a digital channel. While many businesses prefer an overt marketing approach through cold emails and paid ads, simply having an active online presence without overtly...
Starting an e-commerce business while in college is a great way to gain experience in business and make some extra money. It can be a lot of work, but it can be a very successful venture with the proper planning and execution. This blog post...
Let’s face it, TikTok is one of the biggest social media platforms now and is something that businesses may wish to get involved in. We’ve already seen small businesses succeed on this platform from tiny metaphysical shops to global pick 'n' mix shops to home-run...