ecommerce Tag

how does supply and demand work in ecommerce?

Supply & Demand in eCommerce: A Practical Playbook (Not a Textbook)

September 04, 2025 in Best practices in price monitoring
1
Reading Time: 4 minutes

Most eCommerce professionals don’t need another economics lecture. You already know that supply and demand matter. What’s harder is translating those curves from a textbook into everyday decisions - when to raise prices, when to discount, and how to stop stockouts from killing sales. This guide...

Snob Effect vs Bandwagon Effect: How Opposite Forces Shape Markets

August 28, 2025 in Best practices in price monitoring
1
Reading Time: 3 minutes

The bandwagon effect drives people to buy because others already have, fueling industries like fashion, social media, and gadgets. The snob effect does the opposite: buyers avoid what’s too common, favoring exclusivity in luxury goods, art, and high-end cars. In both cases, the decision isn’t...

Purchase Decision Process: Sell More by Understanding Your Customers

March 27, 2025 in Best practices in price monitoring
0
Reading Time: 6 minutes

Prices impact the customer’s purchase decision process at all the stages of their journey. Pricing considerations are present throughout all the parts of the purchasing funnel—top, middle, and bottom. Sellers need to understand the fact that the customer’s purchase decisions aren’t linear and at times...