Tag: digital marketing

24 May 2022 - 8:14, by , in Guest post, Comments off
Reading Time: 6 minutes

With the ever-growing e-commerce market, brick and motor businesses are in dire need of marketing their products and services through a digital channel. While many businesses prefer an overt marketing approach through cold emails and paid ads, simply having an active online presence without overtly promoting your business can still produce massive benefits. What is...
Reading Time: 3 minutes

If you are in the e-commerce business digital marketing is probably an essential part of your business strategy. With it, you acquire new clients, raise brand awareness, communicate with customers, etc. The main goal of digital marketing is to drive more traffic to the website which would lead to customers taking actions on it (such...

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This blog is a place for eCommerce professionals to discuss ideas, methodologies and strategies to compete more effectively in the ever more tightening world of online retail. We explore things like competitive price monitoring, competitor business intelligence, competitive pricing, and counter-intelligence in general.